PRIVACY POLICY

Pretty'd Up Privacy Policy

Your privacy matters to us. This policy explains what data we collect, how we use it, and your rights.

Who we are
Pretty'd Up, 34 Trueway Road, Leicester, LE5 5UG. We are the data controller of any personal information you share with us.

What we collect
When you shop with us, we may collect:

• Name, email address, billing and delivery address, phone number (if provided)
• Payment information (processed securely by our payment provider — we do not store card details)
• Order history
• Cookies and browsing data to improve your experience

How we use your data

• To process and deliver your order
• To send order confirmations and shipping updates
• To respond to customer service enquiries
• To send marketing emails (only if you've opted in — you can unsubscribe at any time)
• To improve our website and services

Sharing your data
We only share your data with third parties who help us run our business — such as couriers, payment processors, and email platforms. We never sell your data.

Cookies
Our website uses cookies to remember your preferences and analyse traffic. You can manage cookies through your browser settings.

Your rights
Under UK GDPR, you have the right to:

• Access the data we hold about you
• Request correction or deletion of your data
• Object to or restrict processing
• Request data portability
• Withdraw consent at any time

To exercise any of these rights, email info@prettydup.com.

Data retention
We keep your data only as long as needed to fulfil your order and meet our legal obligations.

Complaints
If you're unhappy with how we've handled your data, you can complain to the Information Commissioner's Office (ICO) at ico.org.uk.